Category: Education

Prepare for Lift Off!

In the last post I gave you a list of tips and tricks to use to make Word of Mouth (WOM) work for your business. Hopefully you found which ones are the best fit for your company, products and target customers, so you can put them to work in your Word of Mouth campaign.

Today we are going to wrap up this topic on Word of Mouth, and provide you with specific steps to create a WOM marketing campaign.

Let’s take a look at those steps:

  1. Seed the market. Find a way to get your product into the hands of key influencers.
  2. Provide a channel for the influencers to talk and get all fired up about your product.
  3. Offer lots of testimonials and other resources.
  4. Form an ongoing group that meets once a year in person and once a month by teleconference.
  5. Create fun events to bring users together and invite non-users.
  6. Develop videos for your website featuring product demos and enthusiastic customers talking with other enthusiastic customers.
  7. Hold engaging seminars and workshops.
  8. Create a club with membership benefits.
  9. Pass out flyers.
  10. Tell friends and family.
  11. Offer special incentives and discounts for friends who tell their friends.
  12. Put the Internet to work.
  13. Do at least one outrageous thing to generate WOM.
  14. Empower employees to go the extra mile.
  15. Encourage networking and brainstorm ideas.
  16. Run special promotions.
  17. Encourage referrals with the use of a strong referral program.
  18. Use a script to tell people exactly what to say in their WOM communication.

These are all great ways you can spread the word about your products and services. Before you can release your Word of Mouth campaign out into the world, you need to ensure that you’ve covered all the essentials.

Here’s your WOM campaign checklist:

  1. Are all of your communications sending the same simple message? If it doesn’t create word of mouth, it’s not a captivating story.
  2. Is your product positioned as part of a category?
  3. Are your examples miraculous enough to be shared?
  4. Do you enhance your materials with success stories from real people?
  5. Are you using experts effectively and in an objective manner?
  6. Have you created mechanisms so people can follow up on the WOM they hear, as well as simple ways of inquiring or ordering?
  7. Have you made the decision process easy for customers?
  8. Have you created events and mechanisms so that once a year your prospects hear about your product, and it is easier to try or buy?

These are all essential elements to take keep in mind when finalizing your word of mouth campaign. I hope you’ve found this series on WOM to be a helpful resource and are getting ready to put it into action for your own products and services.

If you need help with anything in this series, try our GUIDED TOUR to gain access to the best resources, tools and business coaches you can find.

https://moremoneybusinesstools.com/guidedtour

Put it all to Work!

In the last post we covered how to put together a Word of Mouth campaign. Today we’re going to give you some great ways to use word of mouth when building and executing your campaign.

We’ve put together a list, so you can go through and highlight the ones you want to put into action. These are offered by George Silverman, you can find these tips in his amazing book The Secrets of Word of Mouth Marketing.

Here they are:

  • Give them something worth talking about
  • Cater to your original customers shamelessly
  • Give them incentives to engage in word of mouth
  • Ask them to tell their friends and family
  • Remember, the customer is always right
  • Always be honest
  • Surprise your customers by giving them a little more than they expected
  • Give them a reason to buy, make them come back and refuse service from anyone else other than you
  • Make eye contact, and smile, even through the telephone
  • Find ways to make doing business with you a little better: a warmer greeting, a cleaner floor, nicer lighting, a better shopping bag, faster service, free delivery, lower prices, more selection.
  • The customer is your reason for being. Never take her for granted.
  • Always dust off items, but never let the customer see you doing it.
  • Never embarrass a customer, especially by making him feel ignorant.
  • Never answer a question coming from a desire to show how smart you are. Answer with a desire to help the customer make the best decision.
  • Never shout across the store about the personal items a customer is buying.
  • When you don’t know, say so. Do whatever you can to find out the answer.
  • Every customer is special. Try to remember their names.
  • Don’t allow known shoplifters into the store.
  • Never allow two sales staff to stand there talking when a customer is waiting.
  • The worst thing you can do is count your cash while a customer is waiting.
  • If you can suggest something better, they will be grateful. Always respect their choice.
  • Never pressure anyone into buying anything.
  • Never knowingly give bad advice. Just help people come to the right decision.
  • Personally visit the store of the competition or assign people to visit and report back to you.
  • Hire a shopping service to prepare periodic reports on how your people are treating your customers.
  • If you hear of a store where the management is insulting the customers, buy it, then put up the sign “Under New Management” outside. Then sell it later based on the increased sales.
  • Always look for ways to make a stranger a customer.
  • People will walk several blocks to save a dollar, see a smile, or be treated right.
  • Always run a sale promotion or an offbeat event. Make them come back to see what you are cooking up next.
  • Use the best sign-maker you can find.
  • Treat your employees and salespeople who sell to you the same way you treat your customers.
  • Have a zero error system in place. There may be terrible consequences for example, if a mistake is made filling a prescription. Have people check each other’s work for safety.
  • Occasionally make intentional mistakes to see if people are checking.
  • Always measure your performance.
  • Always ask a customer to “come back soon”
  • If customers say they are moving away, offer to send them their favorite items by mail.
  • Tell jokes.

I know this is a lot of information to digest, so we’re going to end this post here and leave you with the task of going through and taking a look at the tips and tricks you like best. Also, it’s a good idea to focus on the tips that fit your company, products, services and target customers for the most effectiveness.

If you need any help with this process, try our GUIDED TOUR and get all the help you need from our experience business coaches.

https://moremoneybusinesstools.com/guidedtour

Research & Implement

In this week’s post we discuss how to research and create a ‘Word of Mouth’ campaign. People tend to remember the extraordinary, strange, wild, surprising and unusual. You need to make sure your ideas and marketing reflect these reactions. This doesn’t mean you have to have a product or service that is completely out of the norm, in fact, this could easily drive customers away. You need to have a product or service that is high quality and easily marketable, then you need to market it as extraordinary.

As you’re researching, here are some questions you need to ask yourself along the way:

  • What are your customers willing to tell prospective clients?
  • Exactly how do your customers describe your product/service?
  • What are the non-users willing to ask the users?
  • What do they need to know, but are not wanting to ask?
  • What happens when these issues are raised?
  • Exactly what do your prospects have to know in order to trigger a purchase?
  • Exactly how do your customers answer the objections, concerns, and doubts of your prospects?
  • How do your customers persuade their friends to use your product?
  • How do your customers suggest they initially get to know or try your product?
  • What warnings, safeguards, tips, and suggestions do your customers suggest to your prospects?
  • Are your sales messages, positioning, and important facts about your product getting through and surviving word of mouth?
  • What messages do you need to inject into the marketplace in order to turn the tide in your favor and how will you deliver them?

The reason Word of Mouth research is so important is that it helps to spread genuine feedback from real customers.

Now we are going to discuss how to construct a Word of Mouth campaign. First we’ll take a look at the key things you need to put together a campaign. These are:

  • A superior product
  • A way of reaching key influencers in your marketplace
  • A cadre of experts willing to bat for you
  • A large number of enthusiastic consumers
  • A way of reaching the right prospects
  • One or more compelling stories that people will want to tell to illustrate your product’s superiority
  • A way to substantiate, prove, or back up your claims and how the product will work in the real world
  • A way for people to have direct, low-risk experience, a demo, sample, or free trial
  • A way of reducing overall risk

Once you have these ready to go, you should consider the situations in which your company would benefit from a strong Word of Mouth program. Some of these situations are:

  • When there are credibility problems
  • When there are breakthroughs
  • When there are marginal improvements
  • Where the product has to be tested in large numbers or over a long period of time
  • Where there is high risk in trying the product
  • With older or mature products that have a new story that people tend to ignore
  • With unfair competitive practices such as spreading rumors, or telling lies about your product
  • When there are governmental or other restrictions on what you may say or claim directly

This wraps up this week’s post on Word of Mouth research and how it can be used when creating your campaign. If you need help getting started, try our GUIDED TOUR where you’ll have access to an abundance of tools and resources.

https://moremoneybusinesstools.com/guidedtour

Decoding Word of Mouth Messages

In today’s post we will talk about how word of mouth messages are delivered and how you can influence those messages.

There are essentially 3 methods of word of mouth:

  • Expert to Expert
  • Expert to Peer
  • Peer to Peer

When experts are talking about your products or services you will usually receive an amazing influx of sales and new customers, this is one of the best things that can happen for your business. A way to help to facilitate this is by offering free products to experts for them to review.

Expert opinion can also bring about new ideas that help to fuel new products, services and operating systems within your company. If you take the time to change or develop the opinions of even a small group of experts, you will have the opportunity to help your market explode.

There is a standard word of mouth delivery system that, in most cases, takes a few years. But, you can speed this up into only a few weeks. The standard system is:

  • First impressions from an expert
  • Organized trial of your products or services
  • Pooling peer experiences

It’s important to know exactly who is advocating for your products and services. Take the time to find out who they are and reward them. You may already have a customer service system for filing complaints, do you have one for compiling praise? Most likely not. If you take the time to show these people appreciation, they will continue praising your products and services.

Some of the ways you can show them appreciation are:

  • Invite them to a customer appreciation dinner
  • Offer to record their testimonials
  • Ask to interview them for feedback on things you can improve
  • Offer them a premier customer membership
  • Ask them to join a referral incentive program

There are lots of things you can offer your biggest fans to help spread the word about your products and services.

Conventional media has been around forever and while it can still be effective, it’s lost some of its luster over the last few years. There are a few reasons for this:

  • It’s often expensive and doesn’t necessarily return results
  • It can be boring – lacking something fresh, new and exciting
  • Too short of a time slot to offer enough information

While these are all true, there are ways you can make conventional media work for you. For the information to be effective it needs to be presented in the right sequence, come from the right sources, be relevant to the target customer, be credible and be delivered at the right time in the medium.

Now we’ll move on to talk about the two phases of the product adoption cycle. Traditional media is great for taking you through the information stage where you can offer the information you need to your potential customers, but it’s not so great for measuring the results of those efforts.

Without these results you can’t fine tune your marketing and therefore can easily miss the boat, lose potential customers and waste a whole lot of money. Once a consumer has the information they need, they’ll go through a verification process as they analyze whether or not the purchase was a good one. They generally get their information through:

  • Direct experience with the product
  • Interaction with peers who are using the same product
  • Experts’ experience
  • Scientific journals and other resources
  • Independent reviews and opinions

You can accelerate this process by:

  • Providing your own demo’s and free trials
  • Offer them indirect experience through the experience of others
  • Offer a good true story that can be passed around

Once you have the ability to work through these concepts, you will be able to target your customers much more effectively. If you need help with any of this along the way, try our GUIDED TOUR to gain access to our experienced business coaches.

https://moremoneybusinesstools.com/guidedtour

Uncomplicating the Decision Making Process

In this week’s post we are covering the concept of uncomplicating the decision making process to make it more efficient for both you and your customers/clients. There are essentially 5 stages in the decision making process.

The customer will:

  1. Give the product/service a chance to transition from a “no” to a “maybe”.
  2. Investigate the different options and products available.
  3. Observe the product to check for potential features and benefits, to see if it aligns with their needs.
  4. Become a customer and purchase their first item. They will be able to form their opinion of you and your product.
  5. Purchase again and start spreading positive word of mouth as an advocate of your products.

So, let’s take a closer look at each one of these.

From “No” to “Maybe”

This stage is important because if your potential customers don’t even take a second look at your products and services, then you have no chance of sealing a deal. This is why you need to offer credible information and well thought out pricing, guarantees and incentives.

Investigating Your Products

At this stage they are taking a closer look at your product line to see if there is actually anything that could benefit them. This is where you need to make sure your information is right out there in front for the customers to see and compare.

Trial Period

Customers often feel more at ease and ready to purchase when there is some sort of a trial in place. They usually want to try vicariously through someone else, so they don’t feel any risk involved. A good way to offer this is through demo videos, product demonstrations or a tour of your facilities. This stage may invoke a reaction of “I tried it and liked it. You should check it out.”

Make a Purchase

At this stage, they have taken the risk of purchasing one of your products or services and are now evaluating how easy, convenient, cost effective and satisfying your product or service is. At this stage a common reaction would be, “It was really easy to use and learn from. It’s really great, you should get it!”

Advocates for Your Products

At this last stage of decision making the customer is pleased with your product and often continues using it and/or comes back for more products and services. They are likely telling friends/family how much they like it, that they use it every day and have already (or will be) back to your business for more.

So now we have discussed the different types of purchasers, we are going to take a closer look at their characteristics, so you can figure out which tactics are best to use at the right stage of the decision making process.

The Innovator

  • Wants to stand out from the crowd
  • Knows what’s hot and trending
  • Likes “strange” or “weird” new products
  • Wants to be the first to try and will talk about it enthusiastically

Early Adopter

  • Driven by excellence
  • More concerned with possibilities than realities
  • Always looking to be a leader
  • Always looking for a new vision

Middle Majority

  • Wants to be perceived as competent
  • Concerned about practicality and easy comparisons
  • Needs an easy way out if not satisfied
  • Wants products that meet the industry standard

Late Majority

  • Generally skeptical and wants to know the risks upfront
  • Needs to shop around for the best deal
  • Needs a support system
  • Wants what everyone else has

Laggard

  • Needs it to be completely safe and traditional
  • Needs reassurance that nothing will go wrong
  • Won’t try new things unless it’s the last resort
  • Will search for loopholes and problems
  • Wants to use it in the standard industry way

As you can see, each type of consumer wants something different depending on their personality type. The key to successful word of mouth is to target and cater to each type of consumer. If you need help identifying the different consumer types try our GUIDED TOUR for the resources and tools you need to get the job done.

https://moremoneybusinesstools.com/guidedtour

The Power of Word of Mouth

Today we’re going to delve into the power of Word of Mouth (WOM). We’ll discuss the six step process to success and over 30 different ways to encompass the power of WOM. So, let’s get started!

There are six steps to successful word of mouth for your business:

  1. Understand your customers’ values and priorities, this will help you understand why they would want to buy your products.
  2. Understand the different adopter types: innovators, early adopters, middle majority, late adopters and laggards.
  3. Identify which decision stages are needed for your product to be adopted.
  4. Use the information from steps 2 & 3 to figure out which wording and word of mouth tactics are going to work using the Decision Maker Matrix (we’ll talk about this in a minute).
  5. Put together the resources for the highest word of mouth impact.
  6. Create and implement your word of mouth campaign.

The Decision Maker Matrix is based off years of trial and error by George Silverman. It essentially charts to different concerns you may come across when working with different adopters and putting together a decision process for each one.

We are now going to move on to the 30+ ways to encompass the power of WOM:

Use Experts

Experts can come in many forms and their opinions should be taken into consideration when putting together a WOM campaign. Some experts to gather information from include:

  • Customers
  • Suppliers
  • Experts
  • Salespeople
  • Experts’ roundtables
  • Experts’ selling groups

Seminars, Workshops & Speeches

These venues are a perfect opportunity to gather information. People who attend these types of events are used to giving feedback, so you can use a survey or other method to gather information you can look over later. Some events to use are:

  • Speakers program
  • Seminars
  • Group selling
  • Dinner meetings
  • Peer selling groups
  • Teleconferenced experts’ panels
  • Trade show events/opportunities

“Canned” Word of Mouth

The concept of “canned” word of mouth is using hard and online products to get feedback and offer information at the same time. Some ideas for these are:

  • Videotapes
  • Audiotapes
  • World Wide Web
  • CD’s

Referral Selling

As we’ve previously discussed, a referral program can help with a variety of ways to  build your business. By using some of the following tactics you can find out exactly what you need to do to generate positive word of mouth. These tactics are:

  • Testimonials
  • Networking
  • Referral Selling Program

“New” Media

The concept of “new” media is the use of up and coming media sources and opportunities to get the word out about your products and services and listen for the feedback about them. Here’s some of the “new” media options:

  • Hotlines
  • Faxback services
  • Web-based word of mouth, such as forums, e-mail, etc.
  • Call centers

Using Traditional Media for Word of Mouth

Using traditional media is a great way to get feedback. These are still considered main stream ways of interacting with the public and consumers. Some traditional media outlets are:

  • Customer service
  • PR
  • Placements
  • Events
  • Promotions
  • Word of mouth in ads, sales brochures, or direct mail
  • Salesperson programs, sales stars, or peer training,
  • Word-of-mouth incentive programs (“Tell-a-friend” programs)
  • Customer gifts they can share with their friends (articles, how-to manuals)

Internal Word of Mouth

  • Encourage employee word of mouth and sharing feedback with family, friends and others
  • Offer rewards or commission for word of mouth success

As you can see there are tons of ideas you can work with to increase your level of positive word of mouth marketing. If you need help with any of this, please reach out, or try our GUIDED TOUR to access our exclusive resources that can help you put this whole thing together.

https://moremoneybusinesstools.com/guidedtour

Word of Mouth Tactics – Part 3

In the last post we discussed how putting a system in place to help your customers shorten their purchase decision time can increase your profits immensely.

Today we’re going to talk about the nine levels of word of mouth to give you a tool to measure the word of mouth circulating around your company, products and services. This will determine where you are getting negative or weak word of mouth and find ways to correct it.

So, launching into the nine levels of word of mouth-it should seem relatively obvious that the negative levels are, well, negative and the positive levels are positive.

We’ll start with the negatives, so we can finish on a positive note.

Minus 4

This is the worst level to be on, your product is creating a scandal. Remember, when the popular over-the-counter pain relievers, like Paracetamol, were deemed unsafe? This is the word of mouth you want to avoid!

Minus 3

Disgruntled customers are going out of their way to convince other consumers from purchasing your products and services. Your customers are boycotting you.

Minus 2

While, not going out of their way to boycott, when customers are asked about you they will give a negative response.

Minus 1

At this level, people are mildly dissatisfied and while not outwardly talking about it, they will have an opinion if asked. However, they may purchase from you despite their negative feelings, this can be a little confusing.

Level 0

This is a neutral place to be. Customers are using your products, but don’t really talk about it. People rarely ask them about it, so they aren’t sharing their opinion with others. This can be a bit of a slippery slope, because you don’t want to turn that neutral experience into a negative one. In fact, you should work to make it a positive one.

Plus 1

At this level we are working our way into the positive word of mouth about your company, products and services. Plus 1 signifies that people are generally pleased with your products, but unless asked, don’t really say anything about them.

Plus 2

When asked, your customers will talk about how much they love your products.

Plus 3

Customers will go out of their way to talk about your products, services, company and their shopping experience with you. This is most evident when you see how people recommend movies to their friends and family.

Plus 4

Your product is the talk of the town. There is an obvious buzz going around and your business is the place to be. People are not only talking about your great products and services, but they are talking about their shopping experience, your customer service and how they perceive the company to help them in the future.

That wraps up todays post, I hope it gives you some insight to the kind of word of mouth you are generating. If you need help with this process, try our GUIDED TOUR to get help from our experienced business coaches.

Stay tuned for next week’s post where we are going to talk about the 30 ways to harness the power of word of mouth.

https://moremoneybusinesstools.com/guidedtour

Word of Mouth Tactics – Part 2

Last post we began our series on ‘word of mouth’ and discussed ways to keep your customers purchase experience short and sweet. Today we’re going to talk about the power of word of mouth and how to use it to your advantage.

The reality is, sometimes we need an advisor to guide us when making purchase decisions. We rely on the expertise of others to give us confidence that we have made the right decision when making a purchase. When you take the time to understand exactly how word of mouth works, you’ll see all the great advantages it has to offer you.

Traditional advertising draws approximately one response per every thousand ads and most of those responses are wanting more information before even considering making a purchase. When you get information from a friend, you are more likely to take their word for it and take action. On average customers purchase two out of every five recommendations their friends make. That’s a HUGE difference.

So, what exactly is word of mouth? Well, we know how powerful it can be, but to define it: Word of mouth is a communication that happens between a customer and a potential customer. There is usually a relationship of some kind between these two people with an established level of trust.

Now, compare this to advertising where you are providing a message to a potential customer where they have not established relationship with you or level of trust. Who are they more likely to take advice from? The answer is clear!
We talked above about the benefits of word of mouth now let’s take a look at some reasons why it works. Some of these are:

  • The information is custom tailored to the potential customer because of the friendly relationship of the referrer.
  • It’s more personal, relevant and believable.
  • It’s customer driven.
  • It’s self generating and can take on a life of its own, especially with the information age of the Internet.
  • It becomes part of the product’s description.
  • The source of word of mouth can be important and more effective when coming from an expert.
  • Word of mouth saves you time and money.

To fully utilize word of mouth you need to understand:

  1. Where is your word of mouth coming from?
  2. What products are being affected by word of mouth?
  3. How is your word of mouth traveling?

Once you have an understanding of this, you can put a plan in place to trigger more word of mouth for your business. This wraps up todays post, if you need help understanding word of mouth and how it can positively impact your business, try our GUIDED TOUR to access a wealth of resources and tools.

https://moremoneybusinesstools.com/guidedtour

Word of Mouth Tactics – Part 1

Today is the start of a new series, where we will be talking all about ‘Word of Mouth’ and how it can make or break a business in a very short period of time. In today’s post we will cover exactly what ‘Word of Mouth’ is.

Word of Mouth is easily the most powerful form of marketing and the best part is it’s absolutely free. People like to talk about the ads they see, experiences they have and the products they purchase. If you treat people right and spread the word about your new products/services in a positive way, you’ll attract the right customers and clients who will help sustain your business for a long time.

As positive as word of mouth can be for your business, it can also be extremely negative. Bad news seems to travel faster than good news and if you have a less than high-quality product or a poor customer service system, then your customers will tell everyone they know to not buy your products and services.

Technology proves to have amazing benefits for word of mouth. With blogs, podcasts, online marketing, forums, social networking and all the other online mediums readily available, it makes it easier for consumers to share their experiences – remember this is all free advertising for you.

Let’s take a minute to talk about the importance of shortening the customer decision cycle to help customers/client choose more quickly and easily. There are three great ways to increase sales by shortening the decision cycle. These are:

  • Increasing the overall dollar amount customers spend at each purchase
  • Increasing your number of customers
  • Increasing the frequency of purchases

Now let’s take a closer look at decision speed. Offer a simplistic, easy and fun purchasing atmosphere to encourage your customers to make their decisions quicker and more confidently. When this happens your customers will purchase from you more frequently, spend more money than usual and refer friends/family. This can raise your market share by over 100 times.

It’s important to note that the time it takes your customer to make a purchase decision far outweighs any other component of marketing. When you focus on customer decision speed it forces you to take a good look at your companies image, positioning, value, customer service, guarantees and product quality.

To wrap up this week’s blog, we’ll cover how to minimize the friction, or stress, involved with decision making. No matter how easily people find decision making there is a certain amount of anxiety we all experience when making a purchase decision, especially from a new source or for a large amount of money. When you help to minimize this emotional response, you will soothe your customers’ anxiety and they will make their decision quicker and more confidently.

There are a few secrets to accelerate the customers decision making progress:

  • Your features, benefits, claims and promises must be obvious, clear and concise.
  • The information you offer must be easy to understand, credible and balanced.
  • Use comparisons that show a distinct difference.
  • Your guarantees must be rock solid and more than the customer expects.
  • Make trial periods easy.
  • You must have simple evaluations of your products or services.
  • Testimonials need to be relevant and positive.
  • Your customer support, delivery and other operational systems must be perfect.

Your website can be as good as you make it. You can offer more than information, you can offer an experience that guides your customers gently through the decision making process to make it easy for them to buy. Take it a step beyond by offering toll-free support numbers, software downloads to help with the process or other classy and informative ways to reassure your customers that you are there with them every step of the way and have nothing to hide.

This wraps up the first post of this series. If you need assistance with identifying your target market and improving your customers purchasing experience, try our GUIDED TOUR and work with one of our coaches to come up with the best way to enhance your purchasing experience.

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Multiply Your Profits – Part 4

Over the last few posts we have discussed how to multiply your profits, using the resources you currently have within your business. So far we’ve covered the following areas:

  1. Call in the Troops
  2. Bring ‘Em Out of the Woodwork
  3. Black Sheep Clients
  4. Olympic-Size Sales Staff
  5. Open Water Fishing
  6. Call for Back-Up
  7. Go Big Online
  8. Bartering with the Best
  9. Give Away the Farm

Today we’ll finish up this series with the last three tips. We’ll cover:

  1. Finding Your Pot of Gold
  2. Stay at the Top of Your Game
  3. Wealth from the Inside Out

These are key areas to focus on, to help you maintain momentum within your business.

Finding Your Pot of Gold

It’s important to always have a goal that you’re working towards in order to stay on course and keep moving forward. Your goal needs to be something you can achieve and utilize to your full potential. Don’t be afraid to aim high, just make sure you are clear on what your goal is and exactly what you need to do to get there. Continue to hold yourself accountable and raise the bar as you accomplish the steps towards your goal.

Stay at the Top of Your Game

Once you’ve mastered these areas, you need to make sure you are staying competitive and constantly coming up with new ways to use your new tools. Don’t become complacent when there is always more on the horizon. In order to stay successful, your business must continue to evolve.

Wealth from the Inside Out

Wealth and riches are defined within yourself, not by your profits alone. You can use these strategies in both your business and personal life. When you naturally reflect your genuine self and values, you will automatically attract like-minded people to you. This will happen in life and in business.

You are capable of reaching your goals as long as they are well-defined with a paved road in – sight.

Throughout the last seven posts we have covered; making the most out of the resources you currently have within your business, and finding ways to increase your profits with these resources.

If you need help with any of these areas, steps or processes, try our GUIDED TOUR to gain access to our resources and tools to help you succeed.

https://moremoneybusinesstools.com/guidedtour